This has the requisite Rocky swagger and attitude, and the songs bleed confidence and self-assuredness. The band are right to have confidence in their abilities though as this is a veritable feast of chorus-heavy Rock songs with a shiny Metallic sheen underpinning everything.
The band play their instruments proficiently and ably enough to show what they can do with a good riff. Sometimes they remind of 80’s party/hair Metal bands only sans “irony” and with a hyper-modern sound, (Play Play Play), other times they’re more like Avenged Sevenfold in their approach, (It’s Me You’re Looking For), and other times they enter power-ballad territory, (Through These Eyes).
The singer has a great voice, full of power and attitude. His chorus lines are huge but not in a sugary commercial way, rather they have a more refined post-grunge feeling, which goes for the music as well. It’s more Audrey Horne than the majority of the radio-botherers, although almost all of these songs has the potential to be a radio-friendly unit-shifter; they even have a song called Hit on the Radio, which admittedly is a little more saccharine than the other tracks here.
A surprising album with a lot to give; varied modern melodic Rock that makes me realise that perhaps all is not lost for the more commercial sounding side of hard music. With the right exposure these could be huge.